Page 112 - Skills Needed for Effective International Marketing: Training Implications
P. 112

Appendix C


                                              DELPHI INSTRUMENT
                                                      ROUND TWO




                                                    INSTRUCTIONS







     1] READ the entire LIST OF SKILLS to gain a general sense of the
          material.



     2] Based on your expertise, please RATE EACH SKILL by circling the
          number that best reflects your perception concerning the DEGREE
          OF IMPORTANCE for employees of exporting companies to possess
          these skills. (1 “Unimportant” through 8 “Very Important”).























































                                                     © 1998 Ralph Jagodka
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